CRM Coordinator
VG Estonia OÜ
CRM Coordinator
VG Estonia OÜ
CRM Coordinator
VG Estonia OÜ

CRM Coordinator

VG Estonia OÜ

CRM Coordinator

The Job in a Nutshell
Join Coolbet's dynamic CRM team as a CRM Coordinator! Your main role will be to manage and develop CRM activities and tools across all our markets. You'll collaborate with the Marketing and Product teams to deliver impactful CRM campaigns aligned with our annual Marketing Communication plan and overall strategy. Our team handles all interactions with existing and potential customers, preparing and executing communications across various channels. From segmenting audiences and crafting messages to analyzing the success of our offers, you'll be at the heart of our customer engagement efforts. Be part of a vibrant team committed to driving customer satisfaction at Coolbet!

A Sneak Peek into Your Role
  • Work closely with the Product and Marketing departments to coordinate CRM marketing campaigns and activities.
  • Ensure targeted segmentation for all weekly send-outs and ad-hoc campaigns, tailored to the chosen communication channel.
  • Continuously improve the CRM proposition by providing suggestions and feedback on current processes.
  • Analyze and maximize customer lifetime value strategies to ensure maximum profitability.
  • Effectively segment the database for targeted marketing activities.
  • Prepare and execute communications promptly, from collecting translations to setting up the CRM system for send-outs.
  • Coordinate and execute testing strategies, including A/B testing, for all aspects of CRM to ensure the most effective approach for the company and its products.
  • Report and analyze key figures on a weekly, monthly, quarterly, and annual basis.
  • Research and report on new opportunities for internal communication with existing customers.

You're good at
  • 1 year of CRM-related experience with a proven track record of increasing customer retention and successful reactivation. Previous experience in the iGaming industry is a plus.
  • Advanced proficiency in MS Excel, with the ability to process large amounts of data.
  • Strong time-management and project-management skills with the ability to set priorities.
  • Capable of analyzing company performance and making strategic suggestions. Able to handle stress and take quick action in stressful situations.
  • Fluency in verbal and written English is a must, as it's our primary means of communication.

Think of this job ad as more of a friendly guide than a rigid 'must-have' list. We're well aware that no one will tick all the boxes, so feel free to apply even if you're not a perfect match we love close matches too!

Our Benefits, Your Happiness
  • Enjoy generous vacation time 🌴 totaling 38 days (28 working days) to maximize your well-deserved time off, along with flexible work hours tailored to your lifestyle.
  • Elevate your well-being with monthly sports/health compensation, full sick leave coverage for the first 8 days, our in-house gym, and a chill games room to unwind.
  • Unlock a generous Supplemental Training Program that includes training and company-wide knowledge-sharing opportunities to fuel your growth👨🎓.
  • Our office is a cozy (and dog-friendly) haven right in the heart of the city. Enjoy complimentary fruits and beverages and free parking. It's the perfect place to be productive and feel right at home.
  • Be part of the most legendary events and make amazing connections with colleagues from across the entire company.
  • We foster innovation and independence while celebrating success in a multicultural and diverse company, where you'll work alongside people from around the globe.
  • ..plus, if you're not already a pro, we'll teach you how to play poker!

Recruitment flow
  • Home assignment - Interview - Meeting the team - Background check - Offer
  • Start date: ASAP
  • Recruiting from Estonia

We are an equal-opportunity employer, and we value diversity. Our diverse backgrounds, experiences, characteristics, and traits make us better at serving customers. So please, come as you are!

Tallinn, Estonia

Coolbet is an award-winning sportsbook, online casino, and poker provider with a presence in 10 countries on 3 continents holding 4 gaming licenses. Together with GAN Limited, the company is set forth to become a dominant supplier in the USA markets. Our office is located in the center of Tallinn, Estonia, with 400+ employees from more than 50 countries. Coolbet's goal is to deliver the best gaming solutions possible by continuously focusing on product development and innovation while creating a new industry standard for responsible gaming.
Selle ametikoha keskmise palga info leiad aadressilt palgad.ee.

Lisahüved: additional vacation days, sports/health compensation, flexible schedule, supplemental training program, and sick leave compensation from the 1st day.


    Tallinn, Harjumaa, Eesti
    Kai 4


  • Täistööaeg
  • Paindlik tööaeg


  •  Inglise
Meiken Peets
Are you tired of working for a company that's as exciting as watching paint dry and you want to try something new? Look no further than Coolbet! Join Coolbet, the innovative iGaming company that's taking the world by storm! We've got more than 400 talented and passionate employees from over 50 countries, all working together to deliver the best gaming experience possible.

At Coolbet, we believe in taking risks, sharing ideas, and owning our work. We're not afraid of change, because we know that our customers are at the heart of everything we do. That's why we strive to be the fairest, most personal, and most transparent gaming site in the industry.

But it's not all work and no play! We've got a fantastic atmosphere that's fun, creative, and full of energy. Whether you're brainstorming new ideas with your team or bonding over a game of ping pong, you'll love being part of the Coolbet family. We offer a fantastic working environment and various activities such as an annual seminar, team events, Friday Beers, and poker nights to keep our employees engaged and connected.

And the best part? We're growing fast and looking for new talent to join our team! Whether you're a seasoned pro or just starting out, we've got opportunities for everyone. So why not take a chance to apply now to take part in our new adventure and discover why Coolbet is the place to be? With our unique blend of innovation, responsibility, and fun, you'll never want to leave.

Ettevõtte kodulehthttp://coolbet.com

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